Anyone Can Participate In The Geodomain Game

August 3, 2008 · by Scott

During the second part of my interview with Neal Voron of Fractional Domaining Blog, he asked me how I translated my research into actual registrations. I wandered off into an idea of combining trends, and suggested that you could combine:

Dating Sites + Gas Crisis = Hyperlocalized Dating

Off the top of my head, I gave three examples:

LeagueCitySingles.com
UticaSingles.com
WestBoroughDating.com

I work out of League City, TX and Utica, MI is a city near the town where I grew up. Westborough was a city that just popped into my head because it was on a list I recently read. Anyways, I went on to say that even though these cities are relatively small, domains like these are more likely to be available than, say, NewYorkSingles.com.

Even though, overall, I’m right, in this particular instance I was wrong.

On Friday I was driving through League City and saw 5 signs on the side of the road that advertised LeagueCitySingles.com! When I got home, my curiosity lead me to check the other two and UticaSingles.com is also registered. Though the Utica was the NY version, not the MI, as it’s much bigger.

WestboroughDating.com is available.

League City, TX has around 45k people where Utica, NY has 60k. Even if 50% of the population is married, that still leaves more than 20k that are single. How many of those are comfortable with online dating? It may be a small number, who knows. But even if it’s just 1k, that’s more than enough to monetize a site. This is highly targeted traffic.

Obviously there are people thinking the same thing I am: You don’t need New York, Chicago, LA or Houston to have a great geodomain. What you DO need is a real functioning site on that geodomain.

EDIT:

I’m not sure why I didn’t think of it before, but I just checked and HyperlocalizedDating.com was available. Not anymore.

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